Shampoo & Styling Foam

Have you started to notice the apperance of more grey hairs recently or has your hair already fully succumbed? With LOOP Duo, Shampoo & Styling Foam, it’s even easier to embrace your greys and unlock your grey potential.

Men tend to worry about going grey more than women, perhaps because women colour their hair more readily. L’Oreal Paris surveyed 2,000 men and found that 44% of participants with grey hair were self-conscious about it with 38% saying they would opt to cover it.

And yet, look at some of the men who women would describe as most handsome. George Clooney has been sporting has grey distinguished locks for many years. And then there is the term ‘silver fox’. Fox with two anthropomorphized qualities, cleverness and attractiveness. Silver fox, generally meaning “an attractive middle-aged man having mostly grey or white hair.”

We’ve developed our products for grey, white and silver hair to lend a striking slate gray tone. Designed to enhance what Mother Nature has already begun, rather than try and cover it. Using regularly can intensify the effect.

Loss of pigment in hair can also result in drier follicles. LOOP Shampoo contains vitamin and mineral rich seaweed, with moisturising aloe vera to help care for those greys. Light notes of green tea, jasmine and lime blossom invigorate, refresh and give an attractive masculine fragrance.

LOOP Grey Colour Foam is made with subtle colour pigments to revive the natural colour tone of the hair, whilst giving a medium hold, volume and grip. See the effect  for yourself in our LOOP colour foam tutorial.

Embrace your greys and unlock their potential with our LOOP grey hair duo. Also available to buy separately as 200ml sizes.


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LOOP Foam:
  • Hair fixer with toning slate grey effect
  • Gives hold, volume and vibrant colour shine
  • Perfect for greying or white hair
  • Subtle masculine fragrance
LOOP Shampoo:
  • Gives shine to the hair
  • Tinting and moisturising
  • For all hair types
  • With aloe vera and sea grass


  • LOOP Foam - Shake the can before use. Depending on the length of the hair, work 1 - 2 almond-sized portions of foam evenly into washed, towel-dried hair. Use gloves if necessary. Do not rinse. Blow-dry the hair and style as usual. LOOP Grey Colour Foam washes out easily.
  • LOOP Shampoo - Spread sparingly and evenly throughout the hair and shampoo. Rinse thoroughly. Washing the hair for a second time will enhance the toning effect.

    Product Ingredients

  • LOOP Foam - Aqua, Butane, Propane, Propylene Glycol, VP/VA Copolymer, Polyquaternium-11, Isopropyl Alcohol, Alcohol Denat., Hydrolyzed Corn Starch, PEG-40 Hydrogenated Castor Oil, PEG-32, Cocamidopropyl Betaine, Citric Acid, Isobutane, Polyquaternium-4, Sodium Benzoate, Sodium Chloride, Phenoxyethanol, Caprylyl Glycol, Parfum, Linalool, Limonene, Citral, Hexyl Cinnamal, Acid Violet 43, Basic Brown 17, Basic Red 76.
  • LOOP Shampoo - Aqua, Lauryl Glucoside, Cocamidopropyl Betaine, Propylene Glycol, Cetyl Hydroxyethylcellulose, Sulfated Castor Oil, Peg-120 Methyl Glucose Dioleate, Heptyl Glucoside, Aloe Barbadensis Leaf Extract, Fucus Vesiculosus Extract, Panthenol, Citric Acid, Phenoxyethanol, Sodium Chloride, Polyester-37, Parfum, Benzyl Alcohol, Sorbitol, Basic Blue 99, Basic Brown 16, Basic Brown 17, Basic Red 76.
  • What else can we tell you?

    Why does hair turn grey or white? Hair follicles have pigment cells that make melanin which is a chemical that gives your hair its colour. As we grow older these cells start to die. Without this vital pigment when new hair strands grow they are lighter and take on various shades of gray, silver, and eventually white. Once a follicle stops making melanin, it won’t make coloured strands of hair again.

    Stress doesn’t directly cause hair to go grey, genetics play a part as does the aging process but taking care of grey hair can keep it looking stylish and sophisticated whatever your age.


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